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Digital Marketing Manager - Menswear


Overview

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Details

ABOUT US

Edit Suits Co. is a high-end custom menswear company that is revolutionising the way men shop for clothing. We are using an innovative combination of e-commerce and physical retail to sell our high-quality products and are dedicated to offering the best customer experience to our customers.

We are looking for a talented and driven Digital Marketing Manager to join our London team and help the company to unlock the next growth phase.

JOB SCOPE

• Develop and manage paid Facebook campaigns

• Develop and manage Adwords PPC campaign

• Oversee social media strategy & day-to-day activities

• Oversee remarketing strategy (incl. newsletter content planning)

• Write and optimise content for the website and social networking accounts

• Write copy for email marketing campaigns

• Track and analyse website traffic & conversions

• Continuously optimise landing pages

• Continuously work on the Search Engine Optimization of the website(s)

• Fix any errors or bugs in online content

• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing

• Work on printed material to supplement online products

REQUIREMENTS

• 3-5 years working experience in digital marketing

• Strong written communication skills, including copywriting

• Strong working knowledge of SEO/SMO, from keyword research to implementation

• In-depth knowledge of setting-up and optimising Google Adwords, Facebook advertising and other paid search media

• Must be data-driven with experience with performance measurement tools such as Google Analytics, Google Tag Manager, Mouseflow / Luckyorgange or similar tools

• Experience in drafting and sending email campaigns to segmented lists, and measuring their impact

• Highly creative with experience in identifying target audiences and devising digital content that engages, informs and motivates

• Good knowledge of Wordpress

• Knowledge of HTML, CSS and JavaScript is a plus

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